SlideShare: How to lose customers through communication

How to lose customers

Losing customers is easier than you think when your communication isn’t effective.

Simple, everyday communication to your customers can really make the difference between a long-term advocate and an irritated ex-customer. In this SlideShare we look at just one example of how poor communication mixed with a convoluted process cost our client a loyal customer.

How to lose a customer. from Rubuss

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Mark McArthur-Christie

I'm managing director at Rubuss. We work in taking operational customer communication and turning it from an overhead into a business asset.