SlideShare: The cost of a bad customer letter

Cost of a bad customer letter

Customer communication is costing you more than you think.

Every day, we see the true cost of ineffective communication to customers – in lost revenue, churn and complaints. And these, often forgotten, touchpoints are costing your business millions.

In this SlideShare we look at the financial implication of customer communication that causes unnecessary complaints and queries – and how to fix them.

The cost of a bad letter from Rubuss

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James Freeman-Gray

I'm co-founder here at Rubuss. I work across service design, customer experience, complaints and cultural change. I'm also an executive coach supporting leaders to take a human-centred approach to empowering their teams.